Campaign Kicks Off with Festive Pet Adoption Event at LIC Store

October 24, Port Washington, LI, NY – North Shore Animal League America, the world’s largest no kill animal shelter, will kick-off its “Paws To Give Thanks” holiday program with Petland Discounts, America’s largest continuously operating pet supply chain, in its 42nd year of business, with more than 100 stores in the tri-state area.

Petland Discounts’ Long Island City store, at 34-60 48th Street will hold a kick-off event, Friday, November 2nd, 2007 from 3 to 5 PM with a League mobile unit on the premises with adoptable puppies, kittens, dogs and cats. Animal balloon sculptures, affordable microchipping for dogs, free refreshments, and giveaways will highlight the in-store festivities.

In addition, patrons will be invited to post Thanksgiving Messages on League “Paws” which will be displayed in the store, with donations going towards support of the League’s mission to save animals’ lives. The “Paws To Give Thanks” message paws will be available in all Petland Discounts stores for the duration of the holiday season. In addition, animal lovers can visit www.animal-league.org to post their messages on the League website “Paws To Give Thanks” page.

North Shore Animal League America Sr. Vice President Joanne Yohannan expressed the organization’s gratitude for the retailer’s support. “We greatly value our relationship with Petland Discounts. Their hospitality in hosting the kick off event promoting “Paws to Give Thanks” illuminates our efforts and brings our mission to rescue, nurture and adopt to the public in a festive, meaningful way. When Petland Discounts visitors post loving Thanksgiving messages about their pets and loved ones, they will be helping us find homes for shelter pets.”

To learn more about North Shore Animal League America and Petland Discounts, visit www.animal-league.org and www.PetlandDiscounts.com